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Home > Hi Seoul Brand |
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Hi Seoul Co-Brand project was initiated by Seoul Metropolitan Government and Seoul Business Agency with an aim to help firms
that have promising technologies but find it difficult to nurture their own brands due to a lack of publicity and marketing capability. |
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Starting with 11 companies in 2004, now 60 companies from
various fields are enjoying
the privileges to use the co-brand, for
the authorized products as well as official approval from Seoul
Metropolitan Government. Thus, having “Hi Seoul” brand on their
products is synonymous to high-quality goods produced by
companies with distinguished technological capacity and customer-centered mind-sets.
The polka-dot-shaped logo of the Hi Seoul Brand, ,
is originally conceived from the city slogan of Seoul ,
reflecting the strong will of the city’s small businesses to
join forces and efforts in order to stage mutual marketing
activities, and to deliver a greater level of reliability and
satisfaction to their customer. |
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